Agri-Trak

Name: Agri-Trak
Brand: Agri-Trak

AI Native

Agri-Trak digitizes workforce tracking for fruit and vegetable growers.

Est 2020|Valuation $5.2M|Raised $2.2M|4 Ref Customers

LinkedIn 445|Website|FTEs 5|HQ Pultneyville, New York, US

MarketsTime, Attendance, & Leave Management

01Competitive Landscape

Narrative analysis

- Agri‑Trak and Hectre both emphasize field-first data capture and offline capability. Hectre appears to offer broader orchard operational modules (e.g., quality control/bin tracking according to vendor materials), while Agri‑Trak emphasizes H‑2A compliance reporting and an affordability positioning for smaller farms. - Agri‑Trak and Harvust are more complementary than direct competitors; Harvust focuses on onboarding/training and HR/compliance content, and integration between the two can cover both onboarding and timekeeping workflows. - Buyers should map whether they require a full workforce suite (rostering, allowances/deductions, broader compliance regimes) or specifically H‑2A timekeeping and compliance documentation.

	Agri-Trak	Hectre	Harvust
Starting Price	Vendor lists a low-entry monthly starter figure for small teams on some pages; other pages show higher starting points; Pro is custom	Pricing not clearly published as a simple tier on reviewed materials (appears to be annual, contract-based)	Vendor publishes per-hire and per-employee usage pricing, plus a setup/consultation fee
Best For	U.S. family farms needing field time/piece-rate tracking + H‑2A compliance reports + offline/NFC workflows	Orchard/horticulture operations needing field data capture + timesheets + harvest/quality modules	Farms needing compliant onboarding packets, e-sign, training, alerts, engagement messaging; usually complements a time clock
Key Strength	H‑2A compliance positioning + offline mode + NFC crew workflows	Strong horticulture workflow specialization; vendor highlights time savings per crew leader and multilingual support	Clear HR/compliance scope; transparent usage-based pricing; focuses on onboarding/training/compliance operations
Key Weakness	Limited independent reviews; limited public security attestations; pricing clarity varies by source	Some competitors note gaps in full payroll/workforce compliance in certain contexts; pricing transparency limited	Not a full timekeeping/payroll engine by itself; needs integration with time tracking/payroll systems

01Competitive Landscape

Narrative analysis

Agri‑Trak and Hectre both emphasize field-first data capture and offline capability. Hectre appears to offer broader orchard operational modules (e.g., quality control/bin tracking according to vendor materials), while Agri‑Trak emphasizes H‑2A compliance reporting and an affordability positioning for smaller farms.
Agri‑Trak and Harvust are more complementary than direct competitors; Harvust focuses on onboarding/training and HR/compliance content, and integration between the two can cover both onboarding and timekeeping workflows.
Buyers should map whether they require a full workforce suite (rostering, allowances/deductions, broader compliance regimes) or specifically H‑2A timekeeping and compliance documentation.

	Agri-Trak	Hectre	Harvust
Starting Price	Vendor lists a low-entry monthly starter figure for small teams on some pages; other pages show higher starting points; Pro is custom	Pricing not clearly published as a simple tier on reviewed materials (appears to be annual, contract-based)	Vendor publishes per-hire and per-employee usage pricing, plus a setup/consultation fee
Best For	U.S. family farms needing field time/piece-rate tracking + H‑2A compliance reports + offline/NFC workflows	Orchard/horticulture operations needing field data capture + timesheets + harvest/quality modules	Farms needing compliant onboarding packets, e-sign, training, alerts, engagement messaging; usually complements a time clock
Key Strength	H‑2A compliance positioning + offline mode + NFC crew workflows	Strong horticulture workflow specialization; vendor highlights time savings per crew leader and multilingual support	Clear HR/compliance scope; transparent usage-based pricing; focuses on onboarding/training/compliance operations
Key Weakness	Limited independent reviews; limited public security attestations; pricing clarity varies by source	Some competitors note gaps in full payroll/workforce compliance in certain contexts; pricing transparency limited	Not a full timekeeping/payroll engine by itself; needs integration with time tracking/payroll systems