Airship

Name: Airship
Brand: Airship

Airship is an enterprise customer engagement and experience orchestration platform that captures customer data and intent, builds and runs cross-channel customer journeys, and delivers messaging and experimentation tools across mobile, web, email, and SMS.

Est 2009|Valuation $165M|Raised $217.8M|70 Ref Customers

LinkedIn 22K|Web traffic 4K|FTEs 319

MarketsMarketing Automation Platforms Mobile App Engagement Customer Engagement Platforms (CEP)

Areas of relative strength for Airship based on product materials and market commentary: - Mobile and in-app experience tooling and orchestration - Experimentation and feature management capabilities following the Apptimize acquisition - Support and services packaging intended for enterprise accounts Where alternatives can be stronger: - OneSignal: clearer published pricing and a self-serve path for teams primarily focused on push and basic omnichannel functionality - Braze: commonly selected by larger lifecycle marketing organizations seeking an established enterprise-grade engagement suite (Braze pricing is also typically custom) Pricing comparison (directional): - Airship: custom pricing with no public list prices; buyer costs may vary significantly by contract and add-ons. - OneSignal: published entry pricing and free tiers for basic usage. - CleverTap: published starter-tier pricing for smaller customers, with enterprise pricing based on usage and negotiation.

01Competitive Landscape

Narrative analysis

Areas of relative strength for Airship based on product materials and market commentary:

Mobile and in-app experience tooling and orchestration
Experimentation and feature management capabilities following the Apptimize acquisition
Support and services packaging intended for enterprise accounts

Where alternatives can be stronger:

OneSignal: clearer published pricing and a self-serve path for teams primarily focused on push and basic omnichannel functionality
Braze: commonly selected by larger lifecycle marketing organizations seeking an established enterprise-grade engagement suite (Braze pricing is also typically custom)

Pricing comparison (directional):

Airship: custom pricing with no public list prices; buyer costs may vary significantly by contract and add-ons.
OneSignal: published entry pricing and free tiers for basic usage.
CleverTap: published starter-tier pricing for smaller customers, with enterprise pricing based on usage and negotiation.

	Airship	OneSignal	CleverTap
Starting Price	Custom quote (no public list)	Free plan; paid growth tiers with published entry pricing	Published starter tiers for smaller customers; enterprise pricing varies
Typical Buyer Profile	Mobile-oriented mid-market to enterprise brands needing orchestration and experimentation	Teams seeking transparent entry pricing and self-serve push capabilities	Mobile-focused teams seeking combined engagement and analytics capabilities
Noted Strengths	Mobile and in-app/on-site experience tooling and experimentation features	Transparent entry pricing and a self-serve onboarding path for smaller teams	Integrated engagement and analytics positioning, with accessible entry tiers
Noted Weaknesses	Pricing opacity and reported UX/performance variability for some customers	Some enterprise governance and advanced features may require higher tiers	Pricing complexity can increase with MAU and data volume for larger deployments