Aunalytics

Name: Aunalytics
Brand: Aunalytics

Aunalytics is a B2B analytics and managed IT services provider that combines a cloud-native data and analytics platform with industry-focused data models and AI-assisted features, managed analytics/Insights-as-a-Service, and traditional IT services including cybersecurity, private cloud, backup, and disaster recovery.

Est 2011|Valuation $226.2M|Raised $26.2M|40 Ref Customers

LinkedIn 10K|Web traffic 2K|FTEs 186

MarketsData Warehouses & Lakehouses Business Intelligence (BI) and Analytics

01Competitive Landscape

Narrative analysis

Aunalytics versus Alkami (financial-institution analytics and marketing capabilities): - Alkami publishes entry pricing that can simplify procurement and budgeting. - Aunalytics differentiates by offering a combined software and services delivery model plus an analytics foundation and an assistant workflow (Auna) with additional IT, DR, and security services. - Organizations primarily needing campaign targeting, tagging, and predictive segmentation tied into digital banking channels may find Alkami simpler to evaluate and procure. Aunalytics versus Fiserv ecosystem: - Fiserv emphasizes extensive bank platform integration paths and benchmarking across many institutions. - Aunalytics may appeal to institutions seeking a partner outside incumbent core vendor ecosystems, but integration and procurement effort should still be expected. Aunalytics versus Palantir Foundry: - Foundry is generally positioned for very large-scale enterprise transformation and is often associated with higher cost and complexity. - Aunalytics appears oriented to mid-market institutions seeking outcome-oriented delivery without building a large internal data engineering function.

Market share and adoption trends

No authoritative market share data specific to Aunalytics Daybreak or Auna was identified in the reviewed sources.

	Aunalytics (Daybreak/Auna + managed services)	Alkami Data & Marketing Solutions	Palantir Foundry
Starting Price	Not public (quote-based)	Publishes entry-level pricing on vendor pages	Not public; typically high enterprise pricing
Most appropriate for	Mid-market and regional organizations requiring both software and hands-on services, especially banks and credit unions	Financial institutions seeking packaged data cleansing, tagging, and predictive models integrated with digital channels	Large enterprises needing deep data integration, ontology work, and complex decision workflows
Notable strengths	Bundled delivery model combining software and professional services; multi-offering vendor (analytics plus IT, cloud, and DR)	Transparent entry pricing and FI-focused packaged modules	Broad platform capabilities for complex enterprise environments
Notable limitations	Limited independent product reviews and limited publicly available security certification documentation; pricing opacity	May be narrower outside FI marketing/engagement use cases; integration still required	Cost and complexity; can require significant implementation effort

01Competitive Landscape

Narrative analysis

Aunalytics versus Alkami (financial-institution analytics and marketing capabilities):

Alkami publishes entry pricing that can simplify procurement and budgeting.
Aunalytics differentiates by offering a combined software and services delivery model plus an analytics foundation and an assistant workflow (Auna) with additional IT, DR, and security services.
Organizations primarily needing campaign targeting, tagging, and predictive segmentation tied into digital banking channels may find Alkami simpler to evaluate and procure.

Aunalytics versus Fiserv ecosystem:

Fiserv emphasizes extensive bank platform integration paths and benchmarking across many institutions.
Aunalytics may appeal to institutions seeking a partner outside incumbent core vendor ecosystems, but integration and procurement effort should still be expected.

Aunalytics versus Palantir Foundry:

Foundry is generally positioned for very large-scale enterprise transformation and is often associated with higher cost and complexity.
Aunalytics appears oriented to mid-market institutions seeking outcome-oriented delivery without building a large internal data engineering function.

Market share and adoption trends

No authoritative market share data specific to Aunalytics Daybreak or Auna was identified in the reviewed sources.

	Aunalytics (Daybreak/Auna + managed services)	Alkami Data & Marketing Solutions	Palantir Foundry
Starting Price	Not public (quote-based)	Publishes entry-level pricing on vendor pages	Not public; typically high enterprise pricing
Most appropriate for	Mid-market and regional organizations requiring both software and hands-on services, especially banks and credit unions	Financial institutions seeking packaged data cleansing, tagging, and predictive models integrated with digital channels	Large enterprises needing deep data integration, ontology work, and complex decision workflows
Notable strengths	Bundled delivery model combining software and professional services; multi-offering vendor (analytics plus IT, cloud, and DR)	Transparent entry pricing and FI-focused packaged modules	Broad platform capabilities for complex enterprise environments
Notable limitations	Limited independent product reviews and limited publicly available security certification documentation; pricing opacity	May be narrower outside FI marketing/engagement use cases; integration still required	Cost and complexity; can require significant implementation effort