Based on public descriptions, Cortex targeted mid-market to enterprise organizations (and their suppliers) that:
- Have large supplier bases and high invoice volumes
- Operate with manual AP/AR processes (paper, email PDFs, non-standard formats)
- Work in industries with complex, decentralized approvals and coding (e.g., oil & gas, mining)
Industries repeatedly mentioned include oil & gas, mining, waste management, construction, sports, and entertainment. The platform’s differentiation is the network element—connecting buyers, suppliers, and trading partners—rather than being only an internal AP workflow tool. The network model and connectivity are the primary positioning attributes cited in public materials.