ENTITY

Name: ENTITY
Brand: Entity Academy

ENTITY Academy closes the skills, confidence, and wage gaps that disproportionately impact women and diverse talent.

Est 2016|Valuation $10M|Raised $119.1M|23 Ref Customers

LinkedIn 5K|Website|FTEs 23|HQ Las Vegas, Nevada, US

MarketsLearning Management System (LMS)

01Competitive Landscape

Competitive Landscape

| Aspect | ENTITY Academy | Springboard | General Assembly | |--------|---------------|------------|------------------| | Starting Price | Not consistently published; examples include published program pricing and third-party estimates of higher price points; B2B Career Catalyst pricing not public | Often in the five-figure range depending on track; pricing varies by program | Often in the five-figure range depending on program and format | | Primary Use Case | Organizations or learners seeking mentor-led soft-skills training combined with partner-provided technical curriculum; employer programs for early-career cohorts | Self-paced online learners who want structured projects plus mentor support and, in some tracks, job guarantees | Learners seeking a well-known brand, live instruction options, and employer-recognized credentials/portfolio support | | Key Strength | Emphasis on mentorship and community and explicit focus on soft-skills training and diverse/early-career talent | Established online bootcamp scale in some tracks; mentorship and career support, with some job-guarantee offerings | Broad market recognition, structured live curricula, and a large alumni network | | Key Weakness | Public transparency gaps: outcomes reporting, accreditation clarity, and limited enterprise security/compliance documentation; notable negative community discussions that raise reputation risk | Quality and outcomes can vary by track/mentor; some tracks are more established than others | Costly; outcomes vary across cohorts; intensity of programs can be high | - Direct competitors and their key differentiators - Springboard: emphasizes mentorship, project-based learning, and in some tracks provides job guarantees. - General Assembly: emphasizes live instruction options, a large alumni base, and employer recognition for certain tracks. - Nucamp: differentiates on lower cost, which can be an important factor for price-sensitive learners. - Feature comparison: where ENTITY excels vs lags behind - Potential strengths - Focus on mentor access, community, and soft-skills training alongside partner technical curricula. - Career Catalyst is positioned for employer cohorts as a mentorship and soft-skills solution. - Potential gaps - Limited public information on enterprise-grade security controls and compliance certifications. - Limited publicly available audited outcomes reporting. - Reputation concerns due to critical community posts and complaint listings that appear in public search results. - Pricing comparison: value proposition vs alternatives - ENTITY's program pricing appears broadly similar to many bootcamps in the market, generally in the five-figure range depending on program, so differentiation tends to rely on mentor access, coaching, community, and employer relationships. - Lower-cost alternatives or self-study approaches may be preferable when budget is a primary constraint. - Customer testimonials comparing this product to competitors - Few direct comparative testimonials were found in accessible sources. Press reporting notes that ENTITY aggregates or partners with other curriculum providers, which can result in learner experiences that combine partner curriculum with ENTITY’s mentoring/coaching. - Market share and adoption trends - No authoritative market share data was found in public sources. Press coverage from 2021 referenced growth objectives and expansion of mentor networks at specific points in time. - When customers choose competitors instead (and why) - Prospective learners in community discussions often compare multiple bootcamps and may select lower-cost options or providers with more established brand recognition for perceived credibility.

01Competitive Landscape

Competitive Landscape

Aspect	ENTITY Academy	Springboard	General Assembly
Starting Price	Not consistently published; examples include published program pricing and third-party estimates of higher price points; B2B Career Catalyst pricing not public	Often in the five-figure range depending on track; pricing varies by program	Often in the five-figure range depending on program and format
Primary Use Case	Organizations or learners seeking mentor-led soft-skills training combined with partner-provided technical curriculum; employer programs for early-career cohorts	Self-paced online learners who want structured projects plus mentor support and, in some tracks, job guarantees	Learners seeking a well-known brand, live instruction options, and employer-recognized credentials/portfolio support
Key Strength	Emphasis on mentorship and community and explicit focus on soft-skills training and diverse/early-career talent	Established online bootcamp scale in some tracks; mentorship and career support, with some job-guarantee offerings	Broad market recognition, structured live curricula, and a large alumni network
Key Weakness	Public transparency gaps: outcomes reporting, accreditation clarity, and limited enterprise security/compliance documentation; notable negative community discussions that raise reputation risk	Quality and outcomes can vary by track/mentor; some tracks are more established than others	Costly; outcomes vary across cohorts; intensity of programs can be high

Direct competitors and their key differentiators
- Springboard: emphasizes mentorship, project-based learning, and in some tracks provides job guarantees.
- General Assembly: emphasizes live instruction options, a large alumni base, and employer recognition for certain tracks.
- Nucamp: differentiates on lower cost, which can be an important factor for price-sensitive learners.
Feature comparison: where ENTITY excels vs lags behind
- Potential strengths
  - Focus on mentor access, community, and soft-skills training alongside partner technical curricula.
  - Career Catalyst is positioned for employer cohorts as a mentorship and soft-skills solution.
- Potential gaps
  - Limited public information on enterprise-grade security controls and compliance certifications.
  - Limited publicly available audited outcomes reporting.
  - Reputation concerns due to critical community posts and complaint listings that appear in public search results.
Pricing comparison: value proposition vs alternatives
- ENTITY's program pricing appears broadly similar to many bootcamps in the market, generally in the five-figure range depending on program, so differentiation tends to rely on mentor access, coaching, community, and employer relationships.
- Lower-cost alternatives or self-study approaches may be preferable when budget is a primary constraint.
Customer testimonials comparing this product to competitors
- Few direct comparative testimonials were found in accessible sources. Press reporting notes that ENTITY aggregates or partners with other curriculum providers, which can result in learner experiences that combine partner curriculum with ENTITY’s mentoring/coaching.
Market share and adoption trends
- No authoritative market share data was found in public sources. Press coverage from 2021 referenced growth objectives and expansion of mentor networks at specific points in time.
When customers choose competitors instead (and why)
- Prospective learners in community discussions often compare multiple bootcamps and may select lower-cost options or providers with more established brand recognition for perceived credibility.

Aspect

ENTITY Academy

Springboard

General Assembly

Starting Price

Not consistently published; examples include published program pricing and third-party estimates of higher price points; B2B Career Catalyst pricing not public

Often in the five-figure range depending on track; pricing varies by program

Often in the five-figure range depending on program and format

Primary Use Case

Organizations or learners seeking mentor-led soft-skills training combined with partner-provided technical curriculum; employer programs for early-career cohorts

Self-paced online learners who want structured projects plus mentor support and, in some tracks, job guarantees

Learners seeking a well-known brand, live instruction options, and employer-recognized credentials/portfolio support

Key Strength

Emphasis on mentorship and community and explicit focus on soft-skills training and diverse/early-career talent

Established online bootcamp scale in some tracks; mentorship and career support, with some job-guarantee offerings

Broad market recognition, structured live curricula, and a large alumni network

Key Weakness

Public transparency gaps: outcomes reporting, accreditation clarity, and limited enterprise security/compliance documentation; notable negative community discussions that raise reputation risk

Quality and outcomes can vary by track/mentor; some tracks are more established than others

Costly; outcomes vary across cohorts; intensity of programs can be high