Flock Safety

Name: Flock Safety
Brand: Flock Safety
Rating: 2.6 (10 reviews)

Flock Safety is a bundled hardware and cloud software public safety platform that deploys fixed LPR/ALPR and video cameras plus gunshot sensors, providing searchable vehicle/video/sensor signals, real-time alerts, and collaboration workflows to support investigations and deterrence.

Est 2017|Valuation $7.5B|Raised $1.2B|275 Ref Customers

LinkedIn 103K|Web traffic 587K|FTEs 1,453|HQ Atlanta, Georgia, US

MarketsPhysical Security Systems Security Information and Event Management (SIEM)

01Competitive Landscape

Narrative analysis

Areas of relative strength - Managed deployments (hardware + LTE/solar + install + maintenance) can reduce operational burden for customers without strong IT/physical security engineering resources. - Investigation-focused workflows (search, alerts, inter-agency collaboration) are central to the platform’s design. Areas where alternatives may be advantageous - Rekor/OpenALPR: For organizations that already own cameras and want an API-based ALPR capability or more transparent entry pricing, these alternatives may be more cost-effective. - Axon Fusus: For agencies seeking a real-time operations center that aggregates many feed types (community cameras, drones, dispatch overlays), Axon’s ecosystem is positioned for that operational model. Competitive and ecosystem risk - Recent reporting indicates partnership and integration friction in the public safety ecosystem (e.g., disputes around API access and integration economics). Procurement teams should assess: - Data portability and export mechanisms - Integration/API costs at implementation and renewal - Contingency planning if vendor relationships or partnerships change

	Flock Safety	Rekor / OpenALPR	Axon (Axon Fusus ecosystem)
Starting Price	Custom quote (not publicly listed)	Published entry pricing for some software plans	Custom quote (enterprise/public safety pricing typical)
Appropriate Use Cases	Managed ALPR + sensors for cities/HOAs/businesses that prefer a managed deployment	Teams seeking productized ALPR software / API options; developers; some commercial uses	Agencies building a broader RTCC / real-time operations capability integrating many feeds
Key Strength	Bundled installation and maintenance plus network collaboration and ALPR focus	Transparent entry pricing for certain software; API-centric options	Platform designed for broad integration across dispatch/operations/video ecosystems
Key Weakness	Quote-based pricing opacity; privacy and governance concerns; potential procurement friction	May require more integration/operations effort vs a fully managed deployment	Can be expensive/complex; potential ecosystem lock-in depending on modules

01Competitive Landscape

Narrative analysis

Areas of relative strength

Managed deployments (hardware + LTE/solar + install + maintenance) can reduce operational burden for customers without strong IT/physical security engineering resources.
Investigation-focused workflows (search, alerts, inter-agency collaboration) are central to the platform’s design.

Areas where alternatives may be advantageous

Rekor/OpenALPR: For organizations that already own cameras and want an API-based ALPR capability or more transparent entry pricing, these alternatives may be more cost-effective.
Axon Fusus: For agencies seeking a real-time operations center that aggregates many feed types (community cameras, drones, dispatch overlays), Axon’s ecosystem is positioned for that operational model.

Competitive and ecosystem risk

Recent reporting indicates partnership and integration friction in the public safety ecosystem (e.g., disputes around API access and integration economics). Procurement teams should assess:
- Data portability and export mechanisms
- Integration/API costs at implementation and renewal
- Contingency planning if vendor relationships or partnerships change

	Flock Safety	Rekor / OpenALPR	Axon (Axon Fusus ecosystem)
Starting Price	Custom quote (not publicly listed)	Published entry pricing for some software plans	Custom quote (enterprise/public safety pricing typical)
Appropriate Use Cases	Managed ALPR + sensors for cities/HOAs/businesses that prefer a managed deployment	Teams seeking productized ALPR software / API options; developers; some commercial uses	Agencies building a broader RTCC / real-time operations capability integrating many feeds
Key Strength	Bundled installation and maintenance plus network collaboration and ALPR focus	Transparent entry pricing for certain software; API-centric options	Platform designed for broad integration across dispatch/operations/video ecosystems
Key Weakness	Quote-based pricing opacity; privacy and governance concerns; potential procurement friction	May require more integration/operations effort vs a fully managed deployment	Can be expensive/complex; potential ecosystem lock-in depending on modules