Foureyes is a B2B automotive retail data platform described by the vendor as a CDP-style solution focused on the automotive sector. It integrates dealership data (CRM records, DMS-derived sales signals as surfaced through CRMs, website interactions, phone calls, chats, and inventory) to provide a near-real-time view of the shopper journey and to support reporting, automations (referred to by the vendor as "activations"), consent management, and sales enablement workflows. The vendor describes the product as vendor-neutral infrastructure intended to reduce data silos and improve lead handling and follow-up across sales, BDC, and marketing teams.
Key product areas highlighted by the vendor include:
- Data foundation (data collection and identity/profile unification)
- Business intelligence (pre-built and custom reporting)
- Activations (alerts, automations, workflow triggers)
- Consent management (coordination of communications to align with consent status)