Freestyle Software

Name: Freestyle Software
Brand: Freestyle Software

Order & Inventory Management Software for Serious eCommerce

Est 1986|16 Ref Customers

LinkedIn 2K|Website|FTEs 32|HQ Parsippany, New Jersey, US

MarketsMaterials Management eCommerce Software ERP

Published Oct 12, 2026

01Common complaints

- If you require public security attestations - If the vendor risk or procurement program requires publicly documented SOC 2 Type II and/or ISO 27001 certification, the absence of public documentation may complicate approval unless the vendor can provide attestations under NDA. - If you require transparent list pricing and fast, self-serve adoption - Quote-based pricing and module-driven packaging can lengthen the evaluation process compared with SaaS tools that publish standard tiers. - If your organization prefers a modern SaaS user experience with minimal training - Third-party reviews and directories describe a steeper learning curve and occasional stability issues; organizations that prioritize minimal onboarding and an out-of-the-box modern UI may prefer alternatives. - If you primarily need a full ERP rather than an OMS - A broader ERP (for example, NetSuite) may be a better fit when enterprise finance consolidation, multi-subsidiary accounting, and deep accounting controls are the core objectives. - Pricing transparency - No publicly listed standard pricing; buyers must engage the vendor for quotes. - Security/compliance transparency - SOC 2 / ISO certifications are not clearly published in accessible vendor materials. - Learning curve and reported glitches - Third-party reviews reference an initial learning curve and occasional glitches. - Integration feature completeness - Some integration documentation indicates phased feature delivery, which can lead to temporary gaps in connector capabilities. - Product/version dependencies - Certain vendor products or payment tooling may require specific M.O.M. versions, which can necessitate upgrades.

02Why they buy

- Depth of OMS functionality - Vendor and third-party summaries indicate a broad set of OMS capabilities across order lifecycle, inventory, purchasing, shipping, and reporting. - The vendor cites a high feature count and a substantial installed base in vendor materials; these vendor-cited figures should be validated during procurement. - Payment and card data handling - Vendor materials emphasize PCI-related controls, encryption, and tokenization options that can affect merchants’ PCI scope when implemented. - Deployment flexibility - The product supports both on-premise and hosted/cloud deployment models. - Integrated ecommerce cart option - The vendor describes SiteLINK Genesis as an ecommerce cart aligned with M.O.M.; vendor press materials reference administrative controls such as MFA and IP whitelisting. - Where competitors have clear advantages - Cin7 publishes transparent pricing tiers. - Brightpearl is positioned for larger retail operations where a broader retail-ops ERP approach is desired, often with higher associated costs.

03Field reports

Review-platform sentiment (G2, GetApp/Capterra)

- G2 (vendor page summary) - Freestyle Solutions has a moderate overall rating with a small review footprint covering both M.O.M. and OMS users. - Example positive themes shown on the vendor page include comments about usability and support. - Example mixed sentiment includes comments that reference the platform’s extensive feature set while noting trade-offs. - GetApp (Freestyle Solutions reviews) - GetApp displays a slightly higher-than-moderate overall rating with a small review footprint. - Positive review snippets reference improvements over legacy systems, growing third-party support, and generally positive support technician expertise.

Community/social (Reddit, HackerNews)

Searches for discussion specific to Freestyle Software’s OMS produced few relevant results; many search results referencing “Freestyle” are unrelated to this vendor.
No substantive, high-signal threads specifically about Freestyle M.O.M. were identified in accessible Reddit or HackerNews results during this research.

Other complaint sites

An isolated, older complaint record alleging cancellation/billing confusion was located; the page includes a vendor response describing remediation steps. This appears to be an isolated, older data point.

Why customers choose Freestyle (recurring reasons across accessible sources)

Broad operational coverage across order, inventory, purchasing, shipping, and reporting as described by vendor materials and third-party summaries.
Emphasis on PCI-related controls and tokenization, which can reduce PCI scope for merchants when configured appropriately.
Deployment flexibility (on-premise or hosted) is cited in vendor documentation and may be relevant for organizations with specific hosting or control requirements.

Why some customers may leave or not adopt (inferred from reviews and competitive positioning)

Buyers who prioritize a modern SaaS user experience and rapid configuration may prefer SaaS-first alternatives.
The absence of published list pricing can increase procurement friction compared with competitors that publish starting tiers.
Organizations that require publicly documented enterprise security attestations (SOC 2/ISO 27001) may view the lack of public documentation as a procurement barrier unless the vendor can provide attestations under NDA.

Vendor-published success story: Shop Bedding

- What’s claimed - The vendor success story states that because M.O.M. is PCI-compliant, credit card information remains encrypted, supporting security requirements for that client. - Critical evaluation - This is vendor-published content. The case study emphasizes security posture rather than independently verified business outcomes such as quantified fulfillment improvements, error reduction, or labor savings. Buyers should request concrete KPIs and baseline methodology when relying on vendor case studies.

Other vendor collateral

The vendor publishes solution sheets, feature lists, and “What’s New” documents for platform integrations and version releases.
Critical evaluation
- These documents are useful for feature scoping but do not replace third-party validation of ROI, performance, or support experience.

04Best fit

- Company sizes - Typical fit appears to be SMB to mid-market operations. Third-party summaries suggest small to mid-market company sizes and modest revenue bands as typical examples. - Industries and verticals - Vendor materials reference apparel, health & beauty, electronics, home goods, food, automotive, and specialty retail among commonly served verticals. - Roles and personas - Decision makers - VP/Director of Operations - Head of Ecommerce - Finance leader (for payments and compliance considerations) - IT lead (for deployment and integrations) - End users - Order management and customer service teams - Warehouse/fulfillment managers - Purchasing and planning staff - Pain points the product addresses - Multichannel inventory synchronization and accuracy - High-volume order processing and workflow automation - Shipping execution and rate shopping/label generation - Returns processing and consolidated customer history visibility - Qualification criteria: what makes a GOOD fit - High SKU complexity (variants, kits/bundles) and multi-channel selling. - Need for more advanced operational workflows than lightweight shipping tools. - Willingness to invest in implementation and training. - Deal disqualifiers: what makes a POOR fit - Requirement for publicly documented SOC 2 / ISO certificates as a mandatory procurement condition (unless the vendor can provide attestations under NDA). - Very small merchants seeking plug-and-play SaaS tools with self-serve onboarding and published pricing. - Teams unwilling to invest in training and process design.

05The pitch

What the product does (core value proposition in objective terms)

- Freestyle Software (formerly Freestyle Solutions) provides order, inventory, and customer management software primarily for multichannel/omnichannel commerce operations. - The primary product is Freestyle Multichannel Order Manager (M.O.M.®), an order management system (OMS) that includes inventory, purchasing/receiving, shipping, customer management/CRM, reporting/BI, and optional modules. The vendor describes the product as including a very large set of features (vendor-cited as thousands of capabilities). - Adjacent products/modules include SiteLINK (an ecommerce cart; SiteLINK Genesis is described by the vendor as a newer generation), cart connectors (Shopify, BigCommerce, Magento, etc.), payments tooling (Freestyle Payments / Freestyle Transact), and integrations for tax/shipping.

Target market and market positioning

Targeted primarily at mid-market merchants with higher order volumes and complex inventory needs who require a single operational back-office system. The vendor positions the product as serving a substantial base of multichannel/omnichannel merchants.
The product is described as configurable and can be deployed on-premise or hosted/cloud; this may suit merchants seeking deployment options beyond SaaS-only offerings.

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