Infer (getinfer.io) is a predictive analytics platform aimed at GTM / RevOps teams and analysts. The product ingests multi-source business data and applies machine learning models to produce outputs such as lead scoring, churn risk estimates, forecasting, and model-based explanations for KPI changes. Outputs can be synchronized back into operational systems such as CRMs, advertising platforms, and data warehouses.
Key functional themes documented in vendor materials:
- Connect to multiple data sources (CRM, warehouse, spreadsheets).
- Surface drivers behind outcomes (vendor describes this as a root-cause or driver analysis capability).
- Produce predictions using custom ML models.
- Push predictions/alerts into operational tools (CRM, ad platforms, data warehouses).
- Provide mechanisms to measure impact on KPIs.
Vendor materials indicate features intended to simplify advanced analytics for teams without dedicated data science resources, including a SQL-first approach for model building and a generative-AI layer intended to provide plain-language explanations of model outputs.