Marketwired

Name: Marketwired
Brand: Marketwired
Rating: 4.3 (328 reviews)

Leader in press release and news distribution. (Marketwired was acquired by GlobeNewswire by Notified.

Est 1982|Valuation $111M|Raised $109.1M|61 Ref Customers

LinkedIn 2K|Website|Web traffic 2.3M|FTEs 319|HQ El Segundo, California, US

MarketsPublic Relations (PR) Software

01Competitive Landscape

Narrative analysis

- PR Newswire (Cision) tends to be selected when buyers want a single vendor for distribution plus media contacts, outreach, and monitoring. - Business Wire tends to be selected when buyers prioritize perceived prestige or enterprise-grade distribution and are willing to accept premium pricing. - GlobeNewswire/Notified (Marketwired lineage) competes as a major wire service alternative with editorial support and distribution coverage; some reviewers report that it can offer relatively good value among large wire services, depending on selected circuits and contract negotiation.

Customer testimonials comparing vendors

Public forum discussions among PR professionals commonly compare the major wires and note differences in perceived cost, distribution breadth, and ease of use. These are subjective community perspectives rather than controlled comparisons.

Market share and adoption trends

Some third-party materials present market-share comparisons that place Cision ahead with a larger share and Business Wire/GlobeNewswire trailing. Methodologies for these documents vary; treat such claims cautiously.

	Marketwired (via GlobeNewswire / Notified)	PR Newswire (Cision)	Business Wire
Starting Price	Quote-based; published baseline pricing available from the vendor, with costs that vary by circuit/words/multimedia	Often positioned at a premium; published pricing varies by circuit/contract	Typically positioned at a premium; often described as the most expensive among major wires
Most Suited For	Public-company communications, agencies needing editorial checks and financial distribution	Organizations seeking distribution combined with a media database, monitoring, and outreach	Organizations prioritizing perceived prestige/credibility and broad distribution for major announcements
Primary Strengths	Perceived editorial diligence and broad distribution coverage; reported wide usage in review platforms	Integrated PR/communications suite options; large media database and monitoring capabilities	Strong brand recognition and enterprise positioning in many investor/journalist circles
Primary Weaknesses	Pricing opacity; some usability and workflow complaints; limited public security attestations	Complex contracts and add-on costs; potential high total cost	Cost; may be disproportionate for smaller or less frequent users

01Competitive Landscape

Narrative analysis

PR Newswire (Cision) tends to be selected when buyers want a single vendor for distribution plus media contacts, outreach, and monitoring.
Business Wire tends to be selected when buyers prioritize perceived prestige or enterprise-grade distribution and are willing to accept premium pricing.
GlobeNewswire/Notified (Marketwired lineage) competes as a major wire service alternative with editorial support and distribution coverage; some reviewers report that it can offer relatively good value among large wire services, depending on selected circuits and contract negotiation.

Customer testimonials comparing vendors

Market share and adoption trends

	Marketwired (via GlobeNewswire / Notified)	PR Newswire (Cision)	Business Wire
Starting Price	Quote-based; published baseline pricing available from the vendor, with costs that vary by circuit/words/multimedia	Often positioned at a premium; published pricing varies by circuit/contract	Typically positioned at a premium; often described as the most expensive among major wires
Most Suited For	Public-company communications, agencies needing editorial checks and financial distribution	Organizations seeking distribution combined with a media database, monitoring, and outreach	Organizations prioritizing perceived prestige/credibility and broad distribution for major announcements
Primary Strengths	Perceived editorial diligence and broad distribution coverage; reported wide usage in review platforms	Integrated PR/communications suite options; large media database and monitoring capabilities	Strong brand recognition and enterprise positioning in many investor/journalist circles
Primary Weaknesses	Pricing opacity; some usability and workflow complaints; limited public security attestations	Complex contracts and add-on costs; potential high total cost	Cost; may be disproportionate for smaller or less frequent users