HitPay
HitPay is a full stack payments infrastructure platform designed for growing businesses in APAC
Est 2016|Valuation $75.8M|Raised $21.3M
HitPay is a full stack payments infrastructure platform designed for growing businesses in APAC
Published Sep 26, 2026
No authoritative market share dataset was identified in the sources reviewed. Directional signals include vendor-claimed merchant counts and media references to geographic expansion.
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| Starting Price | No monthly fee; pay-per-transaction with published per-transaction rates that vary by method and country (vendor lists examples for local bank transfers and card-present transactions). | No monthly fee listed; published card processing fees include a percentage plus a fixed component, with additional published fees for international cards, refunds, and chargebacks. | Pricing provided via sales; interchange++ model with additional product fees; enterprise-oriented. |
| Best For | APAC SMBs needing local rails and simple online and in-person payment tools (links/invoices/POS) without subscription fees. | Southeast Asia businesses needing a broad payment stack (cards, QR, bank rails) and platform features such as splitting. | Mid-market and enterprise customers needing global acquiring, complex omnichannel features, and an enterprise sales motion. |
| Key Strength | Support for local payment methods and an SMB-focused product packaging; visible relatively low fees for some local transfers in specific markets. | Strong Southeast Asia presence and explicit fee disclosures for card processing and dispute handling. | Enterprise-scale global acquiring and omnichannel tooling. |
| Key Weakness | Reported onboarding and dispute-handling issues in public feedback; integration surcharges may apply for some third-party platforms. | Posted card fees may be higher relative to local-first options; fees for refunds and chargebacks can increase overall costs. | Less suitable for micro-merchants; pricing complexity and enterprise procurement overhead. |
HitPay vs Stripe: HitPay positions itself as an alternative for Singapore businesses, emphasizing local pricing and settlement comparisons. Stripe typically offers a deeper global developer ecosystem and a broader set of billing features, although pricing outcomes vary based on transaction mix and local rails. Claims on vendor comparison pages should be validated against an organization’s own processing mix.
HitPay vs Xendit: Both providers are commonly considered by Singapore startups. Competitor-authored comparisons can present evaluation criteria that favor the author’s product; buyers should verify claims using independent calculations.
HitPay vs Airwallex: Airwallex is often selected where multi-currency settlement and FX services are core requirements; HitPay is more focused on local rails and merchant-level payment tools.
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