Spara is an inbound-focused go-to-market (GTM) AI agent platform that engages prospective buyers across website chat, email, and voice to (a) answer questions, (b) qualify leads using configurable criteria, and (c) route or hand off to human agents or schedule meetings. The platform describes multi-channel context continuity whereby the same buyer can move between chat, email, and voice while the system retains conversational context.
Core capabilities documented on the vendor's website and in product documentation include:
- AI chat interfaces (multiple widgets) for inbound qualification, content sharing, and meeting booking.
- AI email handling that responds to inbound messages, performs qualification, and schedules meetings within an email thread.
- AI voice for inbound call handling and post-action follow-up calls (the vendor states it does not perform cold outbound calling).
- A no-code platform for agent configuration, testing (including A/B testing), analytics, and knowledge/training workflows.