Sportable

Name: Sportable
Brand: Sportable

Sportable is the global leader in Smart Ball-powered insights.

Est 2015|Valuation $51.6M|Raised $38.2M|10 Ref Customers

LinkedIn 16K|Web traffic 7K|FTEs 156|HQ London, England, GB

01Competitive Landscape

Narrative analysis

Where Sportable appears to offer advantages: - Ball telemetry: Sportable provides ball instrumentation capturing spin and flight metrics, which are less common among competitors that focus on player wearables. - Portability: The vendor emphasizes a portable LPS designed for travel and rapid deployment, enabling use in practice fields and non-stadium venues. - Officiating and visualization: Recent strategic acquisitions and product investments signal emphasis on visualization and officiating-related workflows. Where competitors may have advantages: - Enterprise maturity and workflows: Competitors such as Catapult have a longer track record and larger installed bases with established analyst workflows. - Stadium-scale optical ecosystems: Second Spectrum (Genius Sports) is widely used by leagues for optical tracking and broadcast augmentation. - Deep league integration: Vendors such as Zebra have entrenched league relationships and standardized game-day operations.

Pricing / value comparison

Sportable: No public list pricing; likely enterprise licensing including hardware and SaaS.
Catapult: Elite pricing is quote-based; lower-tier offerings provide a public price anchor for smaller deployments.
Second Spectrum / Genius Sports: Typical engagement is large-scale league contracts; pricing not public.

Adoption trends (public signals)

Sportable has reported adoption in rugby and is expanding into North American football contexts, with stated targeting of additional college football deployments.
Catapult reports broad adoption across elite teams (vendor-published).
Second Spectrum has roles in major leagues for optical tracking and broadcast services.

	Sportable	Catapult	Genius Sports / Second Spectrum
Starting Price	Not publicly listed (enterprise quote)	Pricing is generally request-based for elite solutions; Catapult offers consumer and team options with public retail pricing for some lower-tier products	Not publicly listed (enterprise/league deals)
Primary use case	Connected-ball telemetry plus portable LPS and broadcast/officiating workflows	Wearable-centric athlete monitoring with integrated video workflows; large installed base	Optical tracking, analytics, and broadcast augmentation at stadium/league scale
Key strengths	Ball instrumentation and portability; low-latency event data feeds; partnership ecosystem with ball manufacturers and data/broadcast partners	Established platform maturity, broad sport coverage, and integrated athlete monitoring workflows	High-fidelity optical tracking and automated indexing with large league relationships
Key weaknesses	Pricing opacity; limited public third-party review corpus; enterprise security posture not fully documented publicly	Elite-tier pricing is custom/quote-based and overall TCO can be high; may be less focused on instrumented ball physics	Typically requires fixed camera infrastructure and stadium installation; may be less portable outside stadiums

01Competitive Landscape

Narrative analysis

Where Sportable appears to offer advantages:

Ball telemetry: Sportable provides ball instrumentation capturing spin and flight metrics, which are less common among competitors that focus on player wearables.
Portability: The vendor emphasizes a portable LPS designed for travel and rapid deployment, enabling use in practice fields and non-stadium venues.
Officiating and visualization: Recent strategic acquisitions and product investments signal emphasis on visualization and officiating-related workflows.

Where competitors may have advantages:

Enterprise maturity and workflows: Competitors such as Catapult have a longer track record and larger installed bases with established analyst workflows.
Stadium-scale optical ecosystems: Second Spectrum (Genius Sports) is widely used by leagues for optical tracking and broadcast augmentation.
Deep league integration: Vendors such as Zebra have entrenched league relationships and standardized game-day operations.

Pricing / value comparison

Sportable: No public list pricing; likely enterprise licensing including hardware and SaaS.
Catapult: Elite pricing is quote-based; lower-tier offerings provide a public price anchor for smaller deployments.
Second Spectrum / Genius Sports: Typical engagement is large-scale league contracts; pricing not public.

Adoption trends (public signals)

Sportable has reported adoption in rugby and is expanding into North American football contexts, with stated targeting of additional college football deployments.
Catapult reports broad adoption across elite teams (vendor-published).
Second Spectrum has roles in major leagues for optical tracking and broadcast services.

	Sportable	Catapult	Genius Sports / Second Spectrum
Starting Price	Not publicly listed (enterprise quote)	Pricing is generally request-based for elite solutions; Catapult offers consumer and team options with public retail pricing for some lower-tier products	Not publicly listed (enterprise/league deals)
Primary use case	Connected-ball telemetry plus portable LPS and broadcast/officiating workflows	Wearable-centric athlete monitoring with integrated video workflows; large installed base	Optical tracking, analytics, and broadcast augmentation at stadium/league scale
Key strengths	Ball instrumentation and portability; low-latency event data feeds; partnership ecosystem with ball manufacturers and data/broadcast partners	Established platform maturity, broad sport coverage, and integrated athlete monitoring workflows	High-fidelity optical tracking and automated indexing with large league relationships
Key weaknesses	Pricing opacity; limited public third-party review corpus; enterprise security posture not fully documented publicly	Elite-tier pricing is custom/quote-based and overall TCO can be high; may be less focused on instrumented ball physics	Typically requires fixed camera infrastructure and stadium installation; may be less portable outside stadiums

Sportable

01Competitive Landscape

Narrative analysis

Pricing / value comparison

Adoption trends (public signals)

02Market Map

01Competitive Landscape

Narrative analysis

Pricing / value comparison

Adoption trends (public signals)

02Market Map