Tagboard

Name: Tagboard
Brand: Tagboard

Less Hardware. More Storytelling.

Est 2011|Valuation $42.5M|Raised $18.7M|30 Ref Customers

LinkedIn 5K|Web traffic 316K|FTEs 32|HQ Redmond, Washington, US

01Competitive Landscape

Narrative analysis

**Where Tagboard's strengths appear to be** - Social curation and interactive moments integrated with on-air graphics. - Cloud-first remote production capabilities, which support distributed production workflows. - Partnerships and integrations (Adobe import, data providers, commerce partners) that extend production functionality. **Where competitors have advantages** - **Singular.live:** pricing transparency and an easier self-serve adoption path for teams focused primarily on graphics overlays. - **Vizrt/TriCaster ecosystem:** when a buyer needs end-to-end live production infrastructure (switching, routing, and a full production stack) or prefers vendors with a long-established broadcast footprint. - Traditional graphics vendors (Ross/Chyron/Vizrt graphics suites): deeper legacy integrations, newsroom workflows, and established broadcast engineering acceptance. **Customer evidence comparing vendors:** - Public review content directly comparing Tagboard to Ross/Chyron/Vizrt/Singular is limited. Procurement should request win/loss references and consider side-by-side pilots.

	Tagboard	Singular.live	Vizrt / NewTek TriCaster
Starting Price	Not publicly listed (enterprise/contact sales)	Free tier; Pro and Enterprise pricing publicly listed	Hardware MSRP examples publicly listed for some models; cloud subscription exists for some SKUs
Best For	Sports/news/ent live shows needing integrated social curation, interactivity, and monetization overlays with cloud operation	Teams wanting web-native live graphics with transparent pricing and broad integration story	Full live production switching/ecosystem; established broadcast workflows and hardware-based reliability
Key Strength	Social-to-screen curation and integrated engagement workflows combined with on-air graphics	Web-native graphics focus, self-serve entry, pricing transparency	Mature production ecosystem; established in broadcast operations
Key Weakness	Public reviews are sparse/misaligned for enterprise buyers; security certifications not clearly published; pricing opacity	May require separate engagement/commerce tooling; not positioned as an all-in-one engagement solution	Higher CAPEX and operational complexity; hardware footprint

01Competitive Landscape

Narrative analysis

Where Tagboard's strengths appear to be

Social curation and interactive moments integrated with on-air graphics.
Cloud-first remote production capabilities, which support distributed production workflows.
Partnerships and integrations (Adobe import, data providers, commerce partners) that extend production functionality.

Where competitors have advantages

Singular.live: pricing transparency and an easier self-serve adoption path for teams focused primarily on graphics overlays.
Vizrt/TriCaster ecosystem: when a buyer needs end-to-end live production infrastructure (switching, routing, and a full production stack) or prefers vendors with a long-established broadcast footprint.
Traditional graphics vendors (Ross/Chyron/Vizrt graphics suites): deeper legacy integrations, newsroom workflows, and established broadcast engineering acceptance.

Customer evidence comparing vendors:

Public review content directly comparing Tagboard to Ross/Chyron/Vizrt/Singular is limited. Procurement should request win/loss references and consider side-by-side pilots.

	Tagboard	Singular.live	Vizrt / NewTek TriCaster
Starting Price	Not publicly listed (enterprise/contact sales)	Free tier; Pro and Enterprise pricing publicly listed	Hardware MSRP examples publicly listed for some models; cloud subscription exists for some SKUs
Best For	Sports/news/ent live shows needing integrated social curation, interactivity, and monetization overlays with cloud operation	Teams wanting web-native live graphics with transparent pricing and broad integration story	Full live production switching/ecosystem; established broadcast workflows and hardware-based reliability
Key Strength	Social-to-screen curation and integrated engagement workflows combined with on-air graphics	Web-native graphics focus, self-serve entry, pricing transparency	Mature production ecosystem; established in broadcast operations
Key Weakness	Public reviews are sparse/misaligned for enterprise buyers; security certifications not clearly published; pricing opacity	May require separate engagement/commerce tooling; not positioned as an all-in-one engagement solution	Higher CAPEX and operational complexity; hardware footprint

Tagboard

01Competitive Landscape

Narrative analysis

02Market Map

01Competitive Landscape

Narrative analysis

02Market Map