ALMA

Name: ALMA
Brand: ALMA

Alma is a U.S. employment-based immigration legal services provider that combines attorney-led legal services with a software platform for case preparation, tracking, and compliance workflows.

Est 2018|Valuation $800M|Raised $225M|4 Ref Customers

LinkedIn 104K|Website|Web traffic 10K|FTEs 1,443|HQ Brooklyn, New York, US

01Competitive Landscape

Narrative analysis

Direct competitors and differentiators: - Alma versus Envoy Global: Alma emphasizes U.S.-employment specialization and per-case pricing; Envoy emphasizes multi-country program management and broader global mobility features. - Alma versus Fragomen: Fragomen has an established global presence and broad capabilities; Alma presents a platform-oriented, U.S.-employment-focused alternative with published fees. - Alma versus Boundless: Alma's public presence is focused on employment-based immigration; Boundless has more established consumer-facing brand recognition in family-based immigration. Feature comparison: where Alma is likely to be relatively strong: - Employment-based visa focus (O-1, EB-1A, EB-2 NIW, H-1B, L-1) is clearly enumerated on vendor pages. - Published legal fees for specific petition types provide fee visibility for buyers compared with some quote-based providers. Where competitors can be stronger: - Global mobility breadth and cross-border coordination (Envoy Global and other large providers) - Procurement-grade security documentation and trust portals (larger established vendors) - Public review footprint and brand clarity (some competitors have more extensive third-party review presence) Market adoption: - Alma is relatively new. Public signals include press coverage and disclosed early-stage fundraising, but specific market share is not publicly documented.

	Alma (tryalma.com)	Envoy Global	Boundless
Starting Price	Per-case fees published (per-visa flat fees for employment petitions)	Quote-based pricing (not publicly listed)	Consumer pricing published for many family-based flows; employment pricing less transparent
Primary use case	U.S. employment-based cases emphasizing faster preparation and published per-case fees	Corporate global mobility and program management across many countries	Consumer-facing family immigration and some employment services
Key strengths	Published fee schedule and a stated focus on employment-based visa categories	Global coverage and enterprise mobility program capabilities	Large public presence for family-based immigration and visible review footprint
Key weaknesses	Limited independent review footprint and limited public security documentation	Less transparent pricing for smaller customers; enterprise orientation can imply longer procurement cycles	Employment-based specialization may be less central and mixed communications reports on certain channels

01Competitive Landscape

Narrative analysis

Direct competitors and differentiators:

Alma versus Envoy Global: Alma emphasizes U.S.-employment specialization and per-case pricing; Envoy emphasizes multi-country program management and broader global mobility features.
Alma versus Fragomen: Fragomen has an established global presence and broad capabilities; Alma presents a platform-oriented, U.S.-employment-focused alternative with published fees.
Alma versus Boundless: Alma's public presence is focused on employment-based immigration; Boundless has more established consumer-facing brand recognition in family-based immigration.

Feature comparison: where Alma is likely to be relatively strong:

Employment-based visa focus (O-1, EB-1A, EB-2 NIW, H-1B, L-1) is clearly enumerated on vendor pages.
Published legal fees for specific petition types provide fee visibility for buyers compared with some quote-based providers.

Where competitors can be stronger:

Global mobility breadth and cross-border coordination (Envoy Global and other large providers)
Procurement-grade security documentation and trust portals (larger established vendors)
Public review footprint and brand clarity (some competitors have more extensive third-party review presence)

Market adoption:

Alma is relatively new. Public signals include press coverage and disclosed early-stage fundraising, but specific market share is not publicly documented.

	Alma (tryalma.com)	Envoy Global	Boundless
Starting Price	Per-case fees published (per-visa flat fees for employment petitions)	Quote-based pricing (not publicly listed)	Consumer pricing published for many family-based flows; employment pricing less transparent
Primary use case	U.S. employment-based cases emphasizing faster preparation and published per-case fees	Corporate global mobility and program management across many countries	Consumer-facing family immigration and some employment services
Key strengths	Published fee schedule and a stated focus on employment-based visa categories	Global coverage and enterprise mobility program capabilities	Large public presence for family-based immigration and visible review footprint
Key weaknesses	Limited independent review footprint and limited public security documentation	Less transparent pricing for smaller customers; enterprise orientation can imply longer procurement cycles	Employment-based specialization may be less central and mixed communications reports on certain channels

ALMA

01Competitive Landscape

Narrative analysis

02Market Map

01Competitive Landscape

Narrative analysis

02Market Map