YipitData is a B2B market research and alternative data analytics provider. It collects, cleans, and analyzes large-scale external datasets (for example, e-receipts, payment/card data, web data, and public earnings calibration) to produce company- and sector-level KPIs, dashboards, data feeds, and research notes used for investment analysis and corporate strategy.
The vendor emphasizes accuracy, low-latency delivery, and methodological transparency (vendor-asserted). The company reports a sizable e-receipt panel, broad brand coverage, and a set of ongoing datasets.