CloudSense

Name: CloudSense
Brand: CloudSense
Rating: 4.2 (175 reviews)

AI-powered CPQ for telcos. Built on Salesforce. Part of the TelcoDR portfolio.

Est 2009|Valuation $36.1M|Raised $108.4M|45 Ref Customers

LinkedIn 16K|Website|FTEs 54|HQ London, England, GB

MarketsDynamic Pricing & Subscription Management CPQ Software (Configure, Price, Quote)Subscription Management & Recurring Billing

Published Oct 15, 2026

01Common complaints

You need transparent, self-serve pricing and quick procurement: CloudSense typically requires contact for pricing, which can slow evaluation for smaller teams. (https://messinagroupinc.com/wp-content/uploads/bp_-_tech_stack_description_of_crm__sales_engagement__enablement__automation__intel_sales-stack-report-2019.pdf)
Your procurement requires publicly documented SOC 2 Type II / ISO 27001: While a SOC 3 report is available, other certifications were not clearly discoverable publicly in this run—if your procurement requires public proof, competitors with explicit trust centers may be easier.
Your risk posture requires strong evidence of operational controls: the documented July 17, 2025 DNS misconfiguration incident should prompt deeper diligence on reliability engineering and change control. (https://supportportal.cloudsense.com/article/128098-temporary-endpoint-update-required-due-to-dns-resolution-issue)
Your organization is not Salesforce-centered: if you are primarily an Oracle/SAP shop, a Salesforce-based approach can create ecosystem friction and integration cost.

- **You need transparent, self-serve pricing and quick procurement:** CloudSense typically requires contact for pricing, which can slow evaluation for smaller teams. (https://messinagroupinc.com/wp-content/uploads/bp_-_tech_stack_description_of_crm__sales_engagement__enablement__automation__intel_sales-stack-report-2019.pdf) - **Your procurement requires publicly documented SOC 2 Type II / ISO 27001:** While a SOC 3 report is available, other certifications were not clearly discoverable publicly in this run—if your procurement requires public proof, competitors with explicit trust centers may be easier. - **Your risk posture requires strong evidence of operational controls:** the documented July 17, 2025 DNS misconfiguration incident should prompt deeper diligence on reliability engineering and change control. (https://supportportal.cloudsense.com/article/128098-temporary-endpoint-update-required-due-to-dns-resolution-issue) - **Your organization is not Salesforce-centered:** if you are primarily an Oracle/SAP shop, a Salesforce-based approach can create ecosystem friction and integration cost.

Deal disqualifiers (poor fit)

Smaller organizations with simple SKU pricing and minimal order amendments.
Teams unwilling to invest in data governance/canonical product catalog modeling.
Buyers requiring fully transparent public pricing/security certifications without an NDA.

Known issues (explicit)

July 17, 2025 global DNS resolution issue causing production basket-loading problems (vendor support note). (https://supportportal.cloudsense.com/article/128098-temporary-endpoint-update-required-due-to-dns-resolution-issue)

- **July 17, 2025 global DNS resolution issue** causing production basket-loading problems (vendor support note). (https://supportportal.cloudsense.com/article/128098-temporary-endpoint-update-required-due-to-dns-resolution-issue)

Limitations / unknowns (explicitly not found in public sources)

Clear, public documentation of:
- SOC 2 Type II / ISO certifications (beyond SOC 3)
- detailed data residency/region options
- SCIM provisioning and audit log coverage
- public product roadmap with specific dates

These items should be validated during RFP, procurement, or demo engagements.

02Why they buy

Unique selling points supported by available evidence

Salesforce-based CPQ + order/subscriber management aimed at telecom and media models; the vendor positions the solution for complex bundle and subscription scenarios. (https://blog.cloudsense.com/news/skyvera-completes-acquisition-of-cloudsense-expanding-telecom-software-portfolio)
Named telco customer references appear in vendor messaging (BT, Vodafone, O2; Liberty Global story). (https://blog.cloudsense.com/news/skyvera-completes-acquisition-of-cloudsense-expanding-telecom-software-portfolio)
Vendor directory listings reference AI-related capabilities and TM Forum-certified APIs; treat AI-related claims as vendor statements that require validation in demos. (https://www.tmforum.org/oda/directory/software-providers/directory/cloudsense/products/Cloudsense-CPQ)

- **Salesforce-based CPQ + order/subscriber management** aimed at telecom and media models; the vendor positions the solution for complex bundle and subscription scenarios. (https://blog.cloudsense.com/news/skyvera-completes-acquisition-of-cloudsense-expanding-telecom-software-portfolio) - **Named telco customer references** appear in vendor messaging (BT, Vodafone, O2; Liberty Global story). (https://blog.cloudsense.com/news/skyvera-completes-acquisition-of-cloudsense-expanding-telecom-software-portfolio) - Vendor directory listings reference AI-related capabilities and TM Forum-certified APIs; treat AI-related claims as vendor statements that require validation in demos. (https://www.tmforum.org/oda/directory/software-providers/directory/cloudsense/products/Cloudsense-CPQ)

Where competitors may have stronger value propositions

Salesforce Revenue Cloud: deeper first-party integration with Salesforce, broader partner/talent pool, and clearer alignment with Salesforce roadmap. (https://www.salesforce.com/sales/cpq/pricing/)
PROS: stronger focus and heritage in pricing optimization, which can be a differentiator when pricing science is central. (https://pros.com/pros-platform/pricing-smart-cpq/)

- **Salesforce Revenue Cloud:** deeper first-party integration with Salesforce, broader partner/talent pool, and clearer alignment with Salesforce roadmap. (https://www.salesforce.com/sales/cpq/pricing/) - **PROS:** stronger focus and heritage in pricing optimization, which can be a differentiator when pricing science is central. (https://pros.com/pros-platform/pricing-smart-cpq/)

Why customers chose CloudSense (evidence from official case stories)

CloudSense’s materials cite adoption by large telecommunications and media customers and emphasize Salesforce-native architecture:

Acquisition announcement references customers including BT, Vodafone, and O2 and names Spotify. (Vendor acquisition announcement and blog)
A Liberty Global customer story describes CloudSense supporting a pan-country BSS architecture across Sales/Care/Order Management/Billing, with multiple CloudSense capabilities cited (CPQ, contract management, catalog, order management, eCommerce, mobile app). (Vendor customer case study)

CloudSense’s materials cite adoption by large telecommunications and media customers and emphasize Salesforce-native architecture: - Acquisition announcement references customers including BT, Vodafone, and O2 and names Spotify. (Vendor acquisition announcement and blog) - A Liberty Global customer story describes CloudSense supporting a pan-country BSS architecture across Sales/Care/Order Management/Billing, with multiple CloudSense capabilities cited (CPQ, contract management, catalog, order management, eCommerce, mobile app). (Vendor customer case study)

03Field reports

Review platforms (G2, Gartner Peer Insights)

Gartner Peer Insights: A vendor review landing page exists, but individual review content is often gated. Access may be limited. (Gartner vendor review landing page)
G2: A CloudSense reviews page exists; the visible excerpts include a range of comments from users. G2 also appears to surface related Salesforce products in similar contexts, which can indicate category mapping and/or product listing ambiguity. (G2 product reviews page)

Balanced interpretation: Review-platform data here is usable for directional signals, but identity/merger/listing ambiguity means you should corroborate feedback with direct reference customers.

- **Gartner Peer Insights:** A vendor review landing page exists, but individual review content is often gated. Access may be limited. (Gartner vendor review landing page) - **G2:** A CloudSense reviews page exists; the visible excerpts include a range of comments from users. G2 also appears to surface related Salesforce products in similar contexts, which can indicate category mapping and/or product listing ambiguity. (G2 product reviews page) Balanced interpretation: Review-platform data here is usable for directional signals, but identity/merger/listing ambiguity means you should corroborate feedback with direct reference customers.

Community/social signals (more candid, but less structured)

Most CloudSense-specific community content found in this run was employment-focused discussion, not buyer/product-implementation feedback:

Examples include negative sentiment such as "noćna mora" ("nightmare") and claims of chaotic working conditions, alongside comments that CloudSense provided career stepping-stone opportunities into Salesforce consulting. (Industry Reddit and community threads)

What this means for buyers: not direct product quality evidence, but it can be a risk indicator about organizational stability, support quality, and delivery execution—especially relevant given the acquisition.

Most CloudSense-specific community content found in this run was employment-focused discussion, not buyer/product-implementation feedback: - Examples include negative sentiment such as "noćna mora" ("nightmare") and claims of chaotic working conditions, alongside comments that CloudSense provided career stepping-stone opportunities into Salesforce consulting. (Industry Reddit and community threads) What this means for buyers: not direct product quality evidence, but it can be a risk indicator about organizational stability, support quality, and delivery execution—especially relevant given the acquisition.

Negative feedback / complaints signals found

Operational incident: CloudSense support documents a Global DNS resolution issue in 2025 due to name server misconfiguration, with impact such as inability to load/open baskets in production. (Official vendor support article)
API/spec generation issue: A support note describes specification-generation issues traced to a data migration error (implementation/data quality risk rather than core product defect, but still relevant). (Official vendor support article)

- **Operational incident:** CloudSense support documents a Global DNS resolution issue in 2025 due to name server misconfiguration, with impact such as inability to load/open baskets in production. (Official vendor support article) - **API/spec generation issue:** A support note describes specification-generation issues traced to a data migration error (implementation/data quality risk rather than core product defect, but still relevant). (Official vendor support article)

Liberty Global (vendor-published)

CloudSense’s customer story describes Liberty Global’s "Catalyst" program and lists capabilities used. (Vendor customer story / product case page)
Critical evaluation: The story includes vendor qualitative claims such as descriptions of positive impact, but publicly available material does not provide sufficient methodology (baseline, timeframe, attribution) to independently validate ROI.

Telecom CPQ case study PDF (vendor-published)

CloudSense provides a CPQ case study PDF for a multi-play CSP in Southeast Asia. (Vendor-published case study PDF)
Critical evaluation: Because this is vendor-authored and anonymized, treat performance/ROI metrics as directional unless validated through customer reference calls or third-party sources.

VodafoneZiggo case study PDF (third-party hosted copy)

A VodafoneZiggo case study PDF is accessible via a third-party hosting source. (Third-party hosted customer case study document)
Critical evaluation: Verify whether this is vendor-supplied marketing collateral syndicated elsewhere; confirm the program’s current state post-acquisition and whether the same product modules are still actively supported.

04Best fit

Company size

Best fit tends to be mid-market to large enterprise selling complex bundles/subscriptions, typically larger organizations or multi-country operations, especially telcos and large media subscription businesses. Evidence includes named large-customer references (BT, Vodafone, O2, Liberty Global). (Vendor press release / product announcement)

Industries

Telecommunications (CSPs)
Media subscription sales businesses (Product overview and industry pages)
Adjacent: managed service providers and XaaS sellers (based on vendor collateral). (Vendor whitepaper / collateral)

Roles/personas

Decision makers: VP Sales Ops / Revenue Operations, CIO/CTO for BSS transformation, Head of Digital Sales, Enterprise Architecture.
End users: sales reps, partner/channel sales, customer care agents handling order changes, order management teams.

Qualification criteria (strong fit)

Already committed to Salesforce as the CRM platform and want CPQ/order lifecycle in the same ecosystem.
Complex catalog: bundles, add-ons, eligibility rules, contract terms, amendments.
Need multi-channel selling and standardized order capture.

05The pitch

What the product does (objective summary)

CloudSense is a B2B Configure‑Price‑Quote (CPQ) and order/subscriber management platform built on the Salesforce platform, positioned for industries with complex product catalogs, bundles, recurring/subscription revenue models, and high-change order lifecycles (amendments, upgrades/downgrades, etc.). CloudSense targets telecom and media requirements, including multi-channel assisted and digital selling and complex order orchestration. (Vendor blog/announcement)

Target market & positioning

Primary verticals: Telecommunications (CSPs), media/subscription businesses; often referenced as Telecom, Media, Technology (TMT). (Vendor blog/announcement)
Typical use case: Product‑to‑cash transformation programs on Salesforce where customers want CPQ + order management integrated with Salesforce CRM processes.
Positioning language to sanity-check: The vendor describes some features as using AI-based techniques and describes the product as Salesforce-native, but the scope, maturity, and general availability of AI functionality versus roadmap items is not always clear from public materials.

- **Primary verticals:** Telecommunications (CSPs), media/subscription businesses; often referenced as Telecom, Media, Technology (TMT). (Vendor blog/announcement) - **Typical use case:** Product‑to‑cash transformation programs on Salesforce where customers want CPQ + order management integrated with Salesforce CRM processes. - **Positioning language to sanity-check:** The vendor describes some features as using AI-based techniques and describes the product as Salesforce-native, but the scope, maturity, and general availability of AI functionality versus roadmap items is not always clear from public materials.

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